Free SEO Tips - How to Optimize Your Site in Two Hours

Do you feel that now is the time to implement search engine optimization (SEO) for your website?

Would you like to leverage the internet to have 100s to 1,000s of additional customers:

Landing on your site before a competitor?
Trusting your content as an expert opinion?
Giving you direct contact for more information?
If this is the case, you're going to benefit significantly from these free SEO tips.
Professional search engine optimization comes at a heavy price, however the amateur can be effective with the SEO tips provided throughout this article. This information is meant for entrepreneurs, marketers, managers, and small business who would like to benefit from free SEO rather than spending thousands of dollars.

Upon completion of this article, you will be able to implement these SEO strategies on your website immediately in a step-by-step fashion.

These free seo tips encompass the fundamentals of boosting page ranking, and even the experienced internet marketer will probably benefit from the following information.

Free SEO Tip #1: Definition of a Keyword

Keyword [kee-wurd] n. - the words that your audiences will most likely input into a search engine

Newbie tip: Since "keywords" are the words that people search for in Google, each page should target a set of "keywords" most relevant to their product or service

Examples: If you're a local home remodeler, a target keyword for you may be "kitchen remodeling annapolis" - if you're a computer repair shop, a target keyword may be "laptop repair maryland"
Every business has a set of target keywords. The website should reflect each keyword on an individual basis, dedicating an optimized page for each one of them.

Free SEO Tip #2: Choosing the Best Keywords

In the industry, we refer to the activity described here as "keyword research" which is short for the process that best identifies the web real-estate a business will want to go after.

Here are some free SEO tips for performing "keyword research":

Go to Google and perform a search for "Google Keyword Tool"
After a brief brainstorm, input your suspected keywords into the tool. Avoid using geography, so if you are a small business consultant in Baltimore then just type "small business consultant".
The tool will return a list of related keywords and how often each is searched for on a monthly basis.
A great keyword has a combination of relevancy and search volume. The volume is provided for us generously by Google. The relevancy, however, requires the human element.
Select 5-10 of the keywords with the most relevancy and highest search volume. You are now ready for the next step.
Free SEO Tip #3: Where to Put Keywords
There are different places on each page that should include the targeted keyword. This is information that we discuss in these free SEO tips as well.
We refer to these places as "SEO Points" and some of the most critical are:
Page Title - search engines factor the page title heavily into their rankings
Page URL - this is another crucial location for target keywords. If your page URLS resemble YourSite.com/services, you will want to consider adjusting them to something along the lines of YourSite.com/target-keyword-services
Page Headline - this is a tricky part of SEO since it is important that the keyword be present, while at the same time remaining catchy and interesting to reader.
Page Meta Description - It is of moderate importance to include keywords for search engines to pick up but, like the headline, a good meta description remains catchy and relevant.
Page Copy - it is of extreme importance that a keyword be distributed throughout the actual visible copy of the page.
Page Meta Keywords - although Google no longer considers meta keywords in their algorithm, smaller search engines still credit them so it doesn't hurt to input target keywords there as well
Free SEO Tip #4: Optimizing Your Site for Keywords
Now that you've targeted keywords and learned about the "SEO Points", it is not time to implement the changes which will yield a decent increase in the traffic and leads received by your site.

First, ask yourself, "Do I have pages on my site that already contain my target keywords?" and "Do these pages focus on my set of target keywords on an individual basis?"

If the answer to both of these questions is "yes", then modification of the SEO Points (titles, URLs, headlines, etc.) to include the target keywords is all that is required.

If the answer to either question posed above is "no", then just create new ones.

SEO Tips for Creating New Pages:

Create one page per target keyword and include it in the SEO Points we've previously discussed.
For the best results it is imperative that each page provides information that the reader is seeking. A short page with irrelevant information will do little to serve our purpose. Take some time and put yourself in the reader's shoes.
A new page should be 300-500 words, including the target keyword 2-4 times throughout the page copy.
Create a link from your homepage to the new page or else Google will never find it. Deciding where to link the page is important for SEO and is more of an advanced practice.
Of course, many of the strategies utilized by an advanced SEO professional have not been mentioned in this article and some of them can make a tremendous difference. However, if you were to follow all of the steps outlined for now...
Even if you do nothing else...

They would likely result in an increase in traffic and leads as soon as a week from implementation. Expect a jump anywhere from 10% to 100% of the course of the next few weeks and months.

Free SEO Tip #5: Consult a Professional

It is our hope that if you need SEO for your site, but are on a tight budget, or are more of a do-it-yourselfer, that this post gets you started in the right direction for free SEO.

If you want to know more about the ideal way to write SEO Points, advanced keyword research analysis with behavioral search targeting, or content structure and architecture, you may contact me directly for more free SEO tips.

SEO Tips For a Stream of Constant and Free Traffic

There are tons of free SEO tips found in various sources in the Internet. Freelance writers and SEO specialists have taken these tips in consideration when they create web content, articles, blogs and other related materials. For most Internet marketers, these free SEO tips will help them achieve the rank that is sought in popular search engines.

To begin, SEO is growing in the web and rules do change often. Many companies have used SEO as a medium to attract potential customers as well as create awareness to the business. Realistically, there is no definite answer to what are the secrets of SEO algorithm. However, there are free SEO tips that are able to provide answers to this question.

When creating a do-it-yourself SEO contents for your website, it is important to keep the readers in mind. At the end of the day, they are still the one who will read the content not the search engines. A fresh and informative content always sell. In the freelancing world, the phrase "content is king" is exemplified. Think of Internet as real estate, how far will you go to sell a house? If you don't know much about SEO writing, then you can read free SEO tips found all over the web.

Articles are great way to build content for your website. What makes it valuable is that fact that they can be submitted to article directories which provides links back to your own site. The links can last for years. Hiring freelance writers to make articles and publish them on article directories is a smart move to create traffic for your website.

You may also participate to article exchanges. This is another free SEO tip that builds quality content to your site. These are effective for companies that sells specialized product. The process is relatively simple; another writer will publish an article in your site with a link back to their site, and you will publish an article to their site along with links with your site. This is a win-win situation for both parties. A lot of freelancers are doing this method because of the heavy traffic created.

Free SEO tips can also be found in freelancers' sites or online discussion boards. These tips are given by SEO experts to new writers. Learning the fundamentals of search engine optimization is one thing. If you use these tips to your advantage, you can lead the pack in SEO marketing. SEO is not just about optimizing keywords, it is also about beating your competition. Impressing your readers with engaging contents will make them aware of the website even more.

For some niches, SEO can be quite easy but for more popular and specific topics it can be very difficult. Asking for assistance from SEO experts is an excellent choice. It may cost you some extra but at least you achieve your marketing goals. Nevertheless, if you want to create your own SEO contents, then you will never have a hard time looking for free SEO tips in the Internet.

By the way, Gurus will hate me for what I'm about to share with you.

10 SEO Tips Every Website Owner Should Know About Search Engine Optimization

Search engine optimization, commonly called SEO is the key to getting more website traffic and you want to make sure you use the best search engine optimization strategy and white hat methods onsite and offsite for best results. Keep reading for some of the best SEO tips.

Whether you operate an ecommerce site or business website, using good SEO techniques will help Google and other search engines rank your website higher in the search engine results pages (SERP) when potential clients or customers search for keywords relevant to your business.

SEO TIP 1: Operating an ecommerce site or business website is not just about having the flashiest or slickest looking website. It should be more about having a website that is easy to navigate and employing the best SEO strategies to drive traffic to that site.

SEO TIP 2: Your website budget needs to be split between Design, SEO, and Internet Marketing. If you reserve at least half of your website budget for search engine optimization and internet marketing, it will be the best investment you make in your business if done correctly.

SEO TIP 3: Before content is written for your website, you need to create a list of keywords to use that will provide the best search engine optimization results. Do this by checking the monthly search volume of each keyword. Go with keywords that have good search volume and lower competition and stay away from the keywords with the highest and lowest search volume and you will be a much happier website owner! In other words, don't try to rank for the keywords "Google" or "Microsoft" unless you have an unlimited budget for internet marketing!

SEO TIP 4: By choosing middle or higher volume, niche keyword phrases or what is called long-tail keywords you have an advantage. There is not much point in focusing on low volume keywords or keyword phrases that have low search volume. It goes for writing content for your site or for articles too, not much sense in writing about how to reinvent the wheel if no one actually searches for that keyword.

SEO TIP 5: Once you establish the best keywords or keyword phrase for each of your website pages that word should be in the title Meta tags, description, and the actual URL. For onsite, content writing the keyword or keyword phrase should be within the first 3 or 4 words of the titles on the page and this same principle holds true for article writing titles.

SEO TIP 6: When creating a new webpage keep in mind it is better to use a hyphen instead of an underscore in the URL and can lead to better search engine optimization and keyword search results.

SEO TIP 7: Don't overuse the keyword phrase throughout your page content because search engines like Google won't compensate you for it and might even penalize you with a lower page rank for keyword stuffing or keyword cramming your page content. The same holds true for articles you write.

SEO TIP 8: SEO strategy begins at the top of each website page. Use your keyword phrase in the first sentence of the first paragraph on each of your website pages, as Google and other search engines more pay more attention to keywords near the top of the page, much more so than below the fold. Below the fold refers to all content that appears below the first screen meaning you have to scroll down to read more on a website page.

SEO TIP 9: Another one of the best SEO tips for best search engine optimization is providing your readers with content that offers vast information, a solution, answers a question, or just entertains them. The content needs to be well written, clear, concise, and most of all correct. Keep your website frequently updated with good content and it may even become an authority site!

SEO TIP 10: Incorporate your keyword phrase into anchor text links for onsite content and within articles, blog posts, or press releases. Offsite anchor text links help you gain a backlink from dofollow sites that in turn helps increase your page rank. The more backlinks the better your search results however, that is not all there is to driving traffic to your website.

Use the SEO tips or if you prefer you can engage an SEO specialist or SEO Services Company that can help guide you along the way. The services and guidance offered by a professional SEO specialist normally outweighs the cost 100 to 1 compared to you trying to do it all yourself and either never getting started or spending money in the wrong places. Read the series on SEO strategy that if followed almost always leads to success!

What is Hybrid Cloud? A Real World Use Case

What exactly is Hybrid Cloud? James Pierce walks you through a real world use case that is industry agnostic and covers the breadth of IBM solutions and processes that are included.   https://asiapac.com.sg.

Hybrid Cloud Explained

Is hybrid cloud the solution that you and organization have been looking for? Sai Vennam breaks down the basics of hybrid cloud and shows how it can bring the best of both worlds by allowing you to utilize the features of both public cloud and private cloud that suit your specific needs.To learn more about hybrid cloud, visit the IBM Cloud Blog: http://www.ibm.com/blogs/bluemix/2018/12/hybrid-cloud-explained Getting for cloud service providers in singapore or hybrid cloud services, why not look for https://asiapac.com.sg, a cloud storage provider.

Black Hat SEO vs White Hat SEO

Black Hat SEO or White Hat SEO - which is the best for Deadbeat Affiliate sites? In this video, I reveal different tactics that both SEOs use, and how you can leverage 100% pure white hat SEO to boost your website's search engine rankings on Google quickly. Legal Disclaimer: This video is intellectual property of Deadbeat Inc. We assume no responsibility or liability for any errors or omissions in the content of this channel. This content is for educational purposes only, and is not tax, legal, or professional advice. Always do your own due diligence. Any action you take on the information in this video is strictly at your own risk. Searching for seo services, you can look for this website, an SEO consultant Singapore that provides seo services Singapore.

Ultimate White Hat SEO Techniques

Searching for seo services Singapore, check out this company , www.dougleschan.com an SEO expert that provides seo services.

Black Hat vs White Hat SEO | Which should you be using?

In this video Chase Reiner breaks down the most common strategies used in Black Hat vs White Hat SEO and gives a detailed explanation on which techniques you should focus on. Join my exclusive SEO Facebook Group: https://www.facebook.com/groups/whitehatseonetwork Stay in touch with me: https://www.facebook.com/chasereinerseo https://www.instagram.com/chasereiner/ Getting for seo services Singapore, why not look for, www.dougleschan.com an SEO consultant Singapore that provides seo services Singapore.

Building a Chatbot with Dialogflow and Google Cloud Platform

 We will be building our very own chatbot with Dialogflow and Google Cloud Platform. Priyanka will deep dive into the workings of Dialogflow, how it works, and how you can build your own chatbot to respond to support tickets. Searching for chatbot Singapore or messenger chatbot, check out this company http://www.qavar.com.

DIY applying of nano ceramic coating

Recent years showed great improvement in surface care protection technology, resulting in nano ceramic coating being more and more used for protection of car’s factory paint. Nano coating is better at paint protection that traditional car waxes, car polishes or car sealants, as well as being long term alternative for those. Due to technology ceramic coatings are based on and from what, they are very long lasting, have self-cleaning and hydrophobic features, advanced UV protection, all while giving extreme gloss finish for car’s paint.

Nano ceramic coating can be either be applied by skilled professionals at car detailing shop or by car owners themselves using DIY kits. It is not that hard process, but requires big attention to details so coating can provide its features. First step for those opting for DIY kits is rinsing car’s paintwork.
This needs to be than thoroughly and all contaminants like dirt, dust sand and rest should be removed from the surface. Best way to do this is traditional car wash with car soap and water bucket. Next step is chemical decontamination done with a good bug and tar remover together with iron fillings-based product so all harmful iron deposits are removed.

Following is phase 2 decontamination with clay bar and clay bar lubricant. Phase 2 is reserved for removal of any remaining contaminants which could have stayed embedded in car’s clear coat. Paint of the car should be as perfect as it could be since nano coating will seal in any remaining defects on the paint surface. To do so, car should be polished which will remove any small swirls and light scratches. Additional benefit of this step is glossier finish. If paint has deeper scratches and visible swirl marks, machine compound is used to eliminate said marks. Last step before applying ceramic coating is isopropyl alcohol wipe.
Any residual polishing oils should be removed by spraying an isopropyl alcohol mix on the surface and wiping it with a micro fiber towel. This step is important to ensure perfect bonding of nano ceramic coating to the surface. After all this comes applying the nano ceramic coating. DIY coating kits usually come with applicator and a quality micro fiber towel. The bottle with coating needs to be shaken well before put on the applicator. For best results, coating should be applied on 2x2 sections using left to right and up and down motions. After 20 to 30 seconds product will flash meaning it is ready to be removed with micro fiber towel. Once the whole surface is coated, car needs to be kept in a cool dry environment for at least 24 hours. For that time the paint will be cured.

To have full potential of paint protection coating and for it to last as long as possible, proper and regular maintenance is necessary. Coating does reduce frequency of washings needed but does not mean it should be left for months without cleaning. Also every 2 to 3 months coating should be sprayed with silica spray to maintain its features.

Glass coating for Cars

Glass coating has been around for some time, but only recently had increase in interest by both auto detailers and car enthusiasts. Glass coating can also be found by other names like liquid glass, nano-glass, ceramic glass, and quartz coating. There area two basic types of glass coating, one made from quartz silane and other from silica, usually silicon dioxide. Ones made from quartz silane are more expensive due to being very durable and provide extra shiny finish. Both of them form hard, durable semi-permanent shield once applied on the car’s paint. Some of the glass coating products can also be applied on glass and wheels and not only on paint, but there are some that are only for glass like Detailer’s Pro Glass Coating, or like Aladdin’s Double Shield only for glass.

Once applied, glass coating becomes protective paint coating. It provides paint protection from scratches, oxidation, dirt, dust, acid rain, road debris and so on. Besides protection coating will give the paint new high gloss, mirror-like look. Glass coating, and other types of coating, have gotten popular a lot because they shield the paint from the UV rays which cause ever growing problems. Another benefit of coating is repelling water and dirt, resulting in easier car cleaning. Durability of glass coating is usually around 2 years, but some newer products are showing longer life span with right treatment and maintenance. This type of coating also eliminates the need to the wax the paint once the car is coated, though some products and car detailers will advice on applying car wax or car sealant on to for extra shiny layer. Looking at this, glass coating is definitely worth getting. For a bit more time, money and effort, car owners will be safer for longer period that they would be with maybe waxes wearing off after shorter time. 

To apply a glass coating, car’s surface needs to undergo some diligent preparation. Surface needs to be completely free from dirt, dust and rest of contaminants, swirls and scratches, since if not they will get stuck between surface and added layer. So, due to this, part of the surface getting coated should be washed with car wash soap and then dried very well. Some detailers prefer steam cleaning over traditional one. Once the surface is free from everything and smooth, abrasive polishing compound should be used for getting rid of paint swirls and scratches. After this comes applying of the glass coating. There is two ways to do this. First one is taking car to the car detailing shop and leaving it there for few days to be coated. Other way is doing by yourself, using DIY kits. In case of DIY kits, they come with micro fiver towel and applicators. It is advised to do smaller pieces of surface one by one since products hardens as soon as it comes into contact with air. In the end, with micro fiber towel, the surface should be buffed and then left for minimum 24 hours.

3M Paint Protection Film(PPF), Is It WORTH It ONE YEAR LATER

3M Paint Protection Film(PPF), Is It WORTH It ONE YEAR LATER 

3M Paint Protection Film vs Ceramic Coating

3M Paint Protection Film vs Ceramic Coating

Understanding The Benefits And Challenges Of Physiotherapy

What is physiotherapy in layman understanding? It is a diagnostic treat used in treating injured muscles and joints of the patients; more so, it helps the elderly to repress chances of disability. In this piece of information, we are going to look into benefits as well as challenges inhibiting this exercise.

Benefits

In the contemporary society, physiotherapy plays a critical role in lots of people's life ranging from the elderly, athletics to the injured. Without much undo, here are some of the benefits;

Enhance flexibility

It helps in flexing the joints or injured places to reduce chances of joint stiffness. It also helps in reducing pain as well as soothes broken muscles. The physiotherapy process enhances the flow of blood as well as oxygen to all the parts of the body, thus triggering quick recovery.

Easy stroke and paralysis effects

People suffering from stroke or paralysis have high chances of suffering permanent disability. However, with the help of this treatment, a patient can breathe a sigh of relief. Research indicates that stroke might lead to permanent paralysis of any part of your body when you do not get the necessary medical attention within the prescribed time. Paralysis happens due to lack of enough flow of blood, nutrients or oxygen to certain parts of the body, thus rendering those parts immobile. This treatment enhances the flow of blood, nutrients as well as oxygen to all parts of the body. More importantly, it helps is opening up the collapsed blood vessels as well as reduces pressure and pain.

Repress chance of deformity

Physiotherapy is necessary for lessening spasticity and disfigurement. It enhances postural control and prepares the kid to utilize handy gadgets and doing all that is important to amplify the kid's function freedom.

A neurological disorder, for example, strokes, sclerosis, Parkinson's malady, cerebral paralysis and spinal injury make up an incredible percentage of a physiotherapist's caseload. A stroke patient might give hemiplegia, hemiparesis muscle tone and disregard of one side of the body. Physiotherapy is precious in adjusting these issues or, where vital, in training the person to make up for these deficiencies.

Helps patients with cardiopulmonary conditions

A patient suffering from cardiopulmonary conditions reacts well to this intervention. Patients, who are experiencing short breath, can benefit from guided exercise as well as training. Physiotherapy incorporates counseling, education to forestall future repeat as well as conduct adjustment. For those patients who have had heart surgery, physiotherapy ought to start right away to keep the patient from losing strength as well as function. Lots of patients, particularly the elderly, get outrageous after undergoing heart surgery. Appropriate training in getting in and out of bed, seat pushups, as well as strolling, can go a long way in helping the patient regain confidence as well as recuperation quickly.

Besides, the benefits achieved from physiotherapy, this profession also face lots of challenges, for instance; low payments, lack of facilities, poor exercise adherence, lack of proper training facilities and so forth. For this process work, every health center needs to set up a physiotherapy center! Finally, this exercise has incredible benefits to the patient suffering from chronic dysfunctions. Get help from specialist today!

Physiotherapy Exercises For Muscle Injuries

Physiotherapy exercises to do at home are great for minor muscle injuries. I've had my (un)fair share of injuries, building up a wealth of unfortunate experience with these exercises. The most commonly injured body parts are the knee and back, so I'll focus on them.

Physiotherapists (physical therapists) are usually very busy. If your injury isn't major, you may have to wait weeks to be seen.

In that time you could develop stiffness and lose muscle tone, making the injury worse and prolonging your recovery. Doing these simple physiotherapy exercises helps keep the muscles moving.

You probably already have some sort of pain from the injury, which you'll have to monitor. There are two types of pain you need to watch out for:

Pain due to stiffness. Bearable during your physiotherapy exercises, eases off soon after. This type of pain is OK to carry on.

Pain due to damage. Unbearable at any point, won't ease for several days. Stop any exercise immediately. Your muscles aren't ready for exercise yet. Continue with R.I.C.E.

The best course of action when doing physiotherapy exercises is to write a plan. Record the pain response after each exercise. Either increase or decrease the amount of exercises you do, depending on how bad the pain was.

Your muscles are in a delicate state, so really focus on the quality of each movement. Go slow and steady, visualising the muscle as you exercise.

Physiotherapy exercises for your back:

1. Lie on your back, both knees bent (feet flat on floor). Tilt hips backward and slightly arch your back. The first movement leads to the second, don't force the arching. Relax, then tilt hips forward, keeping your bottom on the floor. Your lower back will push into the floor.

2. Lie on your back, both legs straight. Bend your left knee up towards your chest, holding your thigh or the top of the knee. Hold the stretch for 10 seconds, slowly relax. Repeat with right knee.

3. Lie on your front, chin resting on the floor. Bend your arms with hands resting beside your head, palms on the floor and elbows tucked in to your body. Look straight ahead and slowly lift your head up, keep your hips on the floor so that your back arches. Let your arms take the weight. Relax back down slowly.

4. Stand up, arms by your side. Bend down to the right, sliding your right hand down your leg. Come back up slowly and relax. Repeat on your left side.

Physiotherapy exercises for your knee:

1. Sit on the floor, legs straight out in front of you. Place your left hand under your left knee. Contract your quads so your knee pushes down on your hand (lifting your heel into the air). Hold for 10 seconds. Repeat with your right knee.

2. If the above exercise is too hard, then start off with a folded pillow under your knee (slightly bent). Lift your heel up as before, keeping your knee on the pillow.

3. Lie flat on your front with both legs straight. Slowly bend your left knee as much as possible. Hold for 5 seconds. Slowly straighten the knee returning to the start position. Repeat with your right knee.

4. Lie on your back. One knee bent up (foot flat on floor), the other straight. Lift the straight leg up (about 1 foot). Hold for 5 seconds. Repeat with the other leg.

These physiotherapy exercises should be used with professional care, or as preventative measures. If you're in pain from an injury, please see your doctor first.

If you're not injured, you can still do these physiotherapy exercises. Prevent common injuries in certain parts of your body. Add the specific exercise to your normal workout at least once a week.

Be pro-active with your recovery, quickly return to a pain-free active life.

Physiotherapy Courses and Career Training - What You Need to Know

I've been a physiotherapist for 6 years in Australia. In Australia, physiotherapy is very difficult to get into through a university. For instance, the TER score (score after you finish your high school certificate) was 93 in 2000. That was the third highest score to apply for through university. Now, you may think that the higher the difficulty to apply, the higher the prestige, income and satisfaction the job will be. You think so right? Wrong!

Let me tell you, physiotherapy or physical therapist as a career choice is not what you think. I came to think when doing the course I expect a high income and high levels of satisfaction, but from my experience and others this is totally wrong. I have friends who have been doing physiotherapy for more than 5 years who have changed careers because they thought physiotherapy will get them nowhere. I've been told by one of the board members of the physiotherapy association that there is no physiotherapist working full time in a private practice above 45. So it seems many physiotherapists are not satisfied with their career.

So why is it that many physiotherapists aren't satisfied with their careers? I can give you three good reasons.

First is the income. Our income is around $60-70k year on average, but the ceiling for physiotherapist to get is around $100-110k a year (which is rare) if working for someone or in the public sector. Now in the private sector (working in your own practice) you can make considerably more, about $100k or greater. But setting up and working in the private sector cost money and it is very expensive. You have to pay rent, equipment, labor and many other expenses. So in the end, you might not make much because of all the expenses.

Second is the level of satisfaction. You may think helping people get better makes you happier, it does. But there are many more people who don't get better. Also, the job that you do in physiotherapy is very monotonous it's either doing assessment, electrotherapy, exercises or hands on work (which I basically call massage). People who work as a physiotherapist will most likely have hand, wrist or back pain because the job requires you to do repetitive movements or awkward postures most of the time. For instance bending down to treat a patient on a bed,

Third is security. If you do extra courses or have masters degree to specialize in physiotherapy, most likely that won't guarantee you extra income or status. There is a lack of differentiation between an experienced physiotherapist or an inexperienced physiotherapist in terms of pay. Also, the future of physiotherapy as a profession is overtaken by other health professionals such as chiropractors and even nurses.

This is due to incompetence of the physiotherapy board and association of pushing our status in government and general public opinion into insignificance. It seems that the physiotherapy association has no lobbyist in the government or insurance industry thereby cutting our status as a health professional. For instance, insurances are cutting physiotherapist rates and services (for example HBA in the UK) as they see physiotherapy as not important. In the long term, physiotherapy as a profession will die out and overtaken by other health professionals.

So is physiotherapy a good or bad career choice? I say most definitely not a good career choice. But this is my opinion. If you want to get another person's opinion, see your physiotherapist or a person who is working in your career.

Professional 3M Paint Protection Installation or Do It Yourself?

Understanding the nature of the product will help you determine whether you are experienced enough to give it a try on your own. Either way, you will have to consider both advantages and some shortcomings.

The 3M paint protection film is a urethane, transparent product that is designed to keep the car paint safe from harmful influences and impacts. Paint is most often affected by road debris, gravel, sand, small rocks, bug stains and other kinds of dirt and stains that can be accumulated on the road.

The price of having the paint protection film installed professionally depends on several factors. The first one is the traditional rate of the professional certified installer. Which car parts are you going to cover with the film? This is the second factor that will affect the cost of installation.

Most car owners decide to add the film solely to the parts that are exposed to high risk. These are usually located in the front and they are most susceptible. The front of the hood, the headlights, the side mirrors and the bumpers are some car parts that are traditionally covered with clear bra - the other name for the transparent paint protection film.

Some of the best clear bra products on the market are designed by 3M. The company's product is called Scotchgard Paint Protection Film. According to the official 3M website, the do it yourself installation of the layer is unadvisable.

It really depends on the experience you have with car coating but many people will be incapable of applying film professionally over curved car parts or the ones that are hardly accessible. Certified installers are aware of the special techniques that will make the film stick perfectly to the car.

In addition, relying on professional services will provide you with an official guarantee. The film that is installed by a 3M certified professional will come with a three year guarantee.

The warranty is also applying in the case of ant defects that the film gives. This kind of warranty extends for a five year period and it covers the yellowing, cracking or bubbling of the paint protection film. Naturally, you will not receive a replacement if problems have been caused by wrong application, misuse or an accident.

Although you will save some money by relying on your own skills, this kind of decision could be tricky. The majority of people have never tried adding clear bra to the surface of their car and the product is far from something that you can experiment with. At the same time, the process is relatively simple and people who feel confident in their skills should give it a try. The only disadvantage in this situation is that the three year warranty will not be provided.

Many online stores offer paint protection kits that are designed especially for home usage. The kits will let you customize the film pieces and make them suitable for your car's size and shape. Once again, it will be smart to refrain from buying the kit unless you are certain that you can work with it properly.

The 3M paint protection film is a wonderful product that protects your car's appearance and paint from common road particles that may cause harm. The product is easy to use and easy to remove, without affecting the quality of the paint. If you are looking forward to benefiting from its full advantages, you should rely on the services of a professional and certified installer. It may be a bit more expensive than a DIY project but it does come with additional advantages and a warranty.

Free SEO training courses online

Search engine optimization or SEO has become unmissable part of digital marketing and part of Internet strategy in recent years. Main purpose of search engine optimization, making website or web page more visible in a web search engine’s natural results, has become target every company heavily relying on web visibility are striving for. 

There are lot of SEO companies that offer SEO services and will deal with optimization of website. These SEO services come at certain prices, depending on what they include and SEO company providing it. For those who do not want to hurt their wallet but still want somehow to optimize their sites there are SEO courses. On the Internet, a various free SEO courses are available and quite useful for the beginners.

One of the most popular SEO courses is “The SEO Guide” by the most reputable SEO company right now, Moz. This beginner’s guide to SEO covers the basics of search engine optimization all the way to the content marketing aspects. Everything is nicely divided into 10 chapters and very easy to follow. Once the beginner’s guide is successfully gone through, Moz has Advanced SEO: Tactics and Strategy where they explain how to use UX and social medias to promote websites. Additionally, they have the weekly updated vlog covering many subjects related to SEO and SEM (Search Engine Marketing), the Whiteboard Friday.

Besides SEO, Serpstat Academy is a good address to also find education about keywords research and search analytics. They have content for both beginners and those how have a bit advanced knowledge. Big advantage about SEO courses on Serpstat Academy is that they are based on Serpstat tool. This tool is an all-in-one SEO platform, where knowledge from lessons can be used on the project, so it learning with using information acquired.

Another well known SEO company, Wordstream, made guide to SEO basics. Their guide overs all the basics with useful tips and few examples.

Coursera is known to have a variety of different courses for almost all topics one can think of. That means that they also have SEO courses, ranging from those that maybe never heard about SEO to those for SEO specialists.

One of the interesting courses or guides is Search Engine Land’s Guide To SEO, taking form of the periodic table. This one is divided into 9 chapters table showing how to hit big with a website.

Rather than SEO course, Google created “How search works”, describing exactly that which should be mandatory read before any above-mentioned SEO courses. Also, a lot of digital marketing courses, like Google one, have parts dedicated to SEO and SEM. Google’s course explains Google Analytics, big part of search engine optimization. Another not really SEO-oriented source is Hubspot Academy. 

Their courses are oriented towards content marketing, but, similar with digital marketing, SEO is important part of this kind of marketing. That’s why even though they are not a SEO courses they provide knowledge about it, just with additional one which is also very useful. 

Coursera’s SEO courses

Coursera is well known internet platform that provides universal access to the courses online on various topics, often in partnership with the top universities from all over the world. Every course consists of recorded video lectures, auto-graded and peer-reviewed assignments, while being taught by some of the best instructors and teachers from mentioned universities. Once a source is completed, Coursera awards participate with sharable electronic Course Certificate.

Among numerous topics, Coursera provides a few SEO courses. Search Engine Optimization (SEO) Specialization is advertised as course for becoming an SEO Expert with great skills in using search engine optimization tools and strategies. This specialization teaches how to optimize content on the website so it results in the best possible search engine ranking. Google’s search engine algorithms, as well as algorithms of other search engines, are detailly explained. Courses also teach practical skills, such as on- and off- page optimization or optimization for both international and local audiences, which can be used in other ways of digital marketing or any kind of content development. Specialization consists of 6 courses with purpose to build skills from previous one so it is the best to do them in order. When subscribing to specialization, one is subscribed to the all courses. If only one or few are interesting, it is possible to cancel subscription after they are done. Besides courses, part of Coursera’s specialization is Capstone Project where participants can apply learned skills to do a SEO task. Once all six courses are completed, participant is given an electronic sharable certificate for successful finish.

First SEO Course in this specialization is introduction to SEO and explanation of search engines algorithms. Next one on fundamentals of SEO, teaching the key elements for creating good and effective SEO plan with highlights on keywords, keyword research, search behavior and on-page analysis on how to improve already done optimization. Third course give full tutorial how to optimize a website for search, from applying keywords to content marketing strategy. After these third course most of the basics will be understood so following courses take on advanced material. In next two specialization courses, tackled topics are advanced content and social tactics to optimize SEO, and advanced search engine optimization strategies. 

What participant will learn is how to deal with content marketing, social media and influence marketing. Since social and mobile strategies are quite popular these days, guide on how to use most of them also found way in these courses. This specialization is completed with website optimization client report project. Main purposes of this project are to apply acquired knowledge and practice SEO skills and tactics. Project requires optimizing a website of choice from the ground-up, developing a SEO solution using majority of learned stuff, such as keyword research and competitive analysis and other SEO services.

Another advantage of Coursera specializations, SEO and others, is very active community. The community often gives feedback through the peer review process providing additional input to help refine approach to SEO and presenting funding to clients and management. 

Best SEO services in Singapore

Search engine optimization, SEO for short, is a form of Digital or Internet Marketing strategy that places the website in the higher search engine results, resulting in free and unlimited traffic. Search engine optimization is important because as it improves website’s visibility and ranking in search engines it targets potential customers looking for exactly what website is offering. For example, using Google Adwords Planner Tool, SEO specialists can see what customers are searching online and based their future SEO strategies on that.

When it comes to best SEO services providers in Singapore, Scotts Digital (Group of Companies) is definitely one of those that should be mentioned. This group of companies is a leading digital marketing andonline advertising agency in Singapore and Asia. They have been a Google Partner company since 2014, as well as also a SkillsFuture and WSQ (a Singaporean credential system which trains, develops, assesses and certifies skills and competencies for the workforce) approved company. Scotts Digital offers various services such as Search Engine Optimization, Search Engine Marketing, Social Media Marketing, Video Marketing, Influencer Marketing, with a few more. Besides providing mentioned services, they also offer hands-on digital marketing training programs for those who want to work on their own marketing campaigns. The main mission of Scotts Digital is delivering quality targeted traffics to client websites, increasing online conversions of it, with best possible results and maximum return on investment. 

Scotts Digital uses quite a creative way to display their core values. As traffic is significant part of SEO, it also sumps up their values. T for team work, R for results, A, for accuracy, F for focus, another F for fairness, I for integrity and lastly C for commitment. When they are put together that is T.R.A.F.F.I.C., “driven by our passion to deliver the best digital marketing results”. This is also a part of SEO services, a creative and unique content bringing back customers and users to visit website again.

They market their SEO services as the best SEO services in Singapore. What is certain is that they rank first for the keyword SEO Singapore and Singapore SEO. They actually use exactly this to prove their SEO abilities. Besides mentioned keywords, website of this SEO services provider comes as first result for SEO Services Singapore, SEO Expert Singapore, Singapore SEO Training, Search Engine Optimization Singapore, Singapore Search Engine Optimization and many more. 

Another thing used to advertise their great SEO services is ranking first for other keywords like Internet Marketing Singapore, Online Marketing Singaporem Singapore Online Marketing Course and Online Business Singapore. With these good rankings Scotts Digital assures that with their SEO services, any website regardless of the type of services and products will increase in Google search results. Increase in Google search results directly leads to increased traffic and leads to the website. Their team will help with connectivity to customers and users. They will also improve website’s visibility in the search engine results pages and by that target new, potential customers. 

Technology Infrastructure Services: Linux - Unix Infrastructure Management

The taxing and somewhat testing world of Linux-Unix Operating Systems Administration is not an easy one. The work of an IT Infrastructure Architect is as broad as it is long and requires (no, demands) detailed knowledge as well as a good slice of craftsmanship. Getting the systems to run simply is not enough and keeping track of everything and getting what needs to be done, DONE, is tricky - Indeed, Linux - Unix Technology Infrastructure Management involves a multitude of responsibilities and choices. Hence, contracting a reliable and professional Infrastructure Solutions Architect can save a LOT of stress.

Watching The Waters

The world is in recession: Therefore meeting the latest challenge by improving business processes has become crucial for most. Research by the IDC Market Research Company indicated that Businesses who engage professional Technology Infrastructure and Management Services will invariably witness a notable impact upon revenues - However, like most things in life there are pro's and con's attached...although possibly not quite how you imagine. The Pro's are those IT Professionals with a proven track record who are able to provide REAL solutions. The Con's??? Well, there are always a few Sharks swimming around in most waters. Therefore, keeping up-to-date with the latest platform developments is definitely in your interest.

Solutions... Solutions

Nevertheless, regardless of whether you have a Linux or Unix Infrastructure AND are up-to-date with ALL the latest: Your systems Technology Infrastructure will need some management and invariably, maintenance. For small business (<30servers) contacting a third party Linux - Unix Infrastructure Management Company works out the most cost=effective (as well as efficient) way to handle the systems. For larger businesses with more opting for a reliable Technology Infrastructure Management Company who can monitor the systems 24/7 is the most reliable and so stable solution.

Technology Infrastructure Services

Linux - Unix Infrastructure Management can cover a myriad of maintenance tasks, network trouble-shooting, software upgrades and configuration changes: Some of those changes will be business driven - Particularly today in what seems like an ever-changing and extremely fast-paced environment. Therefore, flexibility is important. Linux - Unix Operating Systems Administration is also a major necessity for most as well as receiving support with regards to the functionality of the system. Indeed, professional Technology Infrastructure Services are geared to deal with all kinds of demons... Enabling your company to reach a higher level in the world of business...

Know About IT Infrastructure Services and Solutions

With the digitization of all data and information, companies today rely extensively on a solid IT infrastructure. It is the need of the hour to have a flawless IT Infrastructure service that can guarantee security and proper access to information even through mobile devices.

IT Infrastructure Services Overview

With Infrastructure management services, you will be able to get assistance with planning, design, and implementation of IT strategies for your organization. These services will also help manage any IT requirement that is mission-critical for organizations.

With most service providers you have the advantage of technical knowledge combined with an in-depth study of specific industries to ensure that you get maximum value with the investments made in your IT infrastructure.

Today, it is essential for organizations to have the facility to automate all their processes and also have open computing options. In addition to that, the Infrastructure Management Services today is designed to be agile so that it can be transformed in order to adhere to any larger business goal that organizations may set for themselves. It also allows organizations to stay in tune with current trends and implement changes as per the dynamic nature of their industry.

IT Infrastructure Services and Solutions

The demands of the IT infrastructure are fulfilled by the following services and solutions:

· Operations Management: Execution and excellence in operations is the cornerstone to run an enterprise successfully. This means that the output needs to be maximized while the IT solutions provided for any business operates as required.

· Network Management: It is necessary to have a solid network of employees, partners, and customers through business applications. It is almost impossible for your business to function as needed without proper access to these apps. To ensure that, a secure and robust network is necessary so that data can remain secure and agile.

· Workplace Transformation: The primary concern with any business technology is the end user. The applications need to be flexible and personalized for your IT infrastructure to be manageable and meet the demands of the end user.

· Security Service: Keeping data and assets secure is important for all businesses. There are several threats to security today which has made enterprises look for options that can help them manage these threats proactively. This also reduces the cost of operations when managed internally.

· Remote Infrastructure Management and Monitoring: In order to keep it flexible, they can be monitored through the cloud -based solutions that also allow you to remotely manage data and processes.

· Datacenter Management: It is true that data continues to grow with your business. This can affect the performance of the systems and also pose challenges with respect to scalability. For this, service providers track data and assets to provide datacenter management options that utilize your resources effectively.

· Product Support: All the issues related to the implementation of good IT infrastructure whether it is related to performance, configuration, capacity management, analysis, design or auditing will be taken care of by the service providers.

· End-user Computing: These services allow you to transform the environment of the end user to make it possible for them to access your IT infrastructure better while keeping your data secure. It is possible to build an agile and collaborative workplace for end users with proper management and efficient design. These services include data and asset management, desk imaging, IT help desks, remote login options, software distribution, desktop migration and lots more.

· Cloud Computing: The IT infrastructure of an organization can be consolidated and adopted into a cloud-based system. End to end solutions to create better cloud-enabled services to ensure a self-provisioning system that can address the challenge of deploying work virtually. There are several other services such as server virtualization, storage virtualization, database virtualization, network virtualization, desktop virtualization and remote monitoring that are available with cloud-based systems.

With any IT infrastructure services, the quality analysis is a must to make sure that the software and applications are dynamic. This is possible with continuous integration and deployment of necessary changes across the infrastructure. That way, it is possible to ensure standardization across various environments, low-risk releases and faster deployment of new technology or changes in the existing systems as per the demands of the market.

The 10 Essentials of Cloud Integration

If we sum up all the different systems and technology solutions used in an organization, we get an astounding number. Moreover, the world seems to be dominated by the cloud these days. This makes it very important to integrate cloud with the systems and IT solutions used by an organization. Now the problem is how to integrate the multitude of technology solutions with the cloud without affecting the efficiency of the solution.

1. Cloud Consulting

The first step towards cloud integration is consulting IT technicians and understanding how important integration is for your organization and what is the best way to achieve it. Many cloud consulting companies offer cloud integration as a service and ensure timely and effective integration processes.

2. Cloud Vendors

Cloud service vendors offer varied range of solutions, all designed to give you a cloud infrastructure. When selecting a cloud vendor, you must take note of its flexibility, updates, allocation of resources and security to ensure you are safe against the dynamic and chaotic cloud technology.

3. Cloud Strategy

After consultation, comes strategizing. You need to devise a roadmap for cloud integration that includes data integration, Software as a service (SaaS) integration and various other software integrations. This strategy can go through many defining and refining processes before you reach your end goal.

4. Data Integration

Most enterprises begin with the use of cloud integration for processing their large volumes of data. Data integration is the most important process whether in the cloud or on premises as it is the life and blood of any organization. You can prioritize your integrations and then begin the cloud integration process. While integrating data in the cloud, you must remember you provide an efficient architecture for it to keep it running smoothly.

5. Cloud Data Storage

Data integration into cloud means ample space requirement for data storage. You need to ensure the available storage interface is suitable for you. Also be doubly sure about the pricing model and storage types.

6. Security and Compliance

The most important aspect during cloud integration is to check the security and regulatory compliance. The cloud platform you will be using must be secure and conform to federation and government rules.

7. Inter-relationships of Systems

Most systems are inter-related to each other. For instance, your accounting software is related with your purchase and sales software and in turn they are related to your Content Management System (CMS). You need to define your data semantics and their relationship with each other in order to reach the best integration solution possible.

8. 360-degree Cloud Computing Migration

Whether you want to integrate SaaS, Infrastructure as a service (IaaS) or Platform as a service (PaaS) to cloud-based systems, you need to define a sound approach towards cloud-based technology that encompasses all your systems and gives you a one-stop solution.

9. Multi-tenant User Separation

Once you have moved all your systems and products into the cloud, you need to ensure that they provide multi-tenant operations. This allows users to have spate accounts and ensure all systems are separately configured and managed.

10. Up-to-date Solutions

When it comes to cloud integration, the technology changes faster than you can say 'cloud computing.' Therefore it is very important for you to understand that you are using up-to-date solutions. This doesn't mean that you need to update every year or so but using the latest solutions offers you higher ROI, as much as $10 for every $1.

Benefits of Windows Reseller Hosting For Web Designers

If you are planning to start your own web designing or management company try to opt for windows reseller hosting. It is considered better than shared hosting plans. But before you opt for a windows hosting plan carefully weigh all options. windows hosting plan is generally flexible and that is why people generally opt for this plan. It is not just because of flexibility but also because of a host of other features that has made windows hosting popular among netizens.

So while you choose a windows reseller hosting, make sure that you get all the advantages as this hosting plan is really considered as value for money. Windows reseller is good for Windows-based technology and they will really work wonders on this hosting plan. Be it the ASP, ASP.Net or Visual Basics, windows reseller hosting will work for all high-tech web applications and you will save lot of time and money. Nowadays to make websites are created with the.Net technology, more preferably the ASP, and for that the Windows server is the best. Windows hosting plans also helps you to share documents through the intranet with the help of Microsoft Share Point tools.

If you are planning to create the website with some common web designing software like the Front Page, you can be sure that the windows hosting platform will also support it. All extensions work on the windows plan something that you will not get in other shared hosting plans and not even in Linux reseller hosting platform. Windows reseller plan is best suited for those, who are planning to run their own company and need to manage a huge database. But for small users, it is the Linux reseller hosting which is generally considered most suited.

For data management, windows hosting is a proven performer. The windows server will help you to integrate data easily from the database with the help of Access database. There are other database options including the MSQL, but the Access runs well on the windows base and makes integration very easy.

However, windows hosting is sure to dig a big hole in your pocket. In fact windows is costlier than other shared hosting plans because you have to pay for the Microsoft licenses. But the hosting service you will get in windows reseller hosting will still be the best.

Another unique thing about windows hosting plan is that, you don't have to create different accounts to maintain the database of your clients. There are different control panels available and they help you to keep a track of the clients and it will help you to save a lot of money and time.

The Dangers Of Chatbot Dependence

The use of live chat for customer services has grown popular over the past several years, often replacing voice support services. Many companies now recognize the benefits it brings, such as

the ability to address customer needs with more clarity
increased time and cost efficiency
better customer satisfaction
However, with the growth of chat customer support came the creation of AI software that could take over the responsibilities of a human support agent-the chatbot.

For large companies that often handle hundreds if not thousands or even millions of customers in a day, a chatbot can save them a lot of time and allocation of resources. They don't have to hire big teams of human customer support agents to handle every single customer that comes to them with an inquiry. Another big plus for businesses is that chatbots don't get tired. They don't need to work in shifts-they can work 24 hours a day, 7 days a week for as long as the company uses them.

But as much help as chatbots can be to a big brand, they can also be a huge detriment.

Artificial intelligence is still flawed, as is with anything man-made. Sometimes the AI becomes too good to the point that it appears they have grown sentient, or they can be entirely unable to help a customer in need, as was the case with Telstra, a telecommunication company based in Australia.

Several news sources such as the Sydney Morning Herald, the Daily Mail, and Yahoo! News have reported that many customers have become irate at the quality of Telstra's customer support chatbot, Codi, which was launched last October. Since then, customers have been posting on social media about their discontent with Codi.

For starters, the chatbot has a lot of trouble processing simple requests, such as when a customer requests that they be handled by a human agent. Codi also had a tendency to repeat itself and is prone to system crashes. There is one memorable anecdote of a man named Paris who requested a human agent and instead was asked if he wanted data roaming. Apparently, Codi mistook his name for the French city.

While this is not the same for every chatbot being used by businesses, Codi is a reminder of the possible trouble that awaits them, no matter how good the algorithm is. These kinds of issues can be a serious factor in a customer's satisfaction (or lack thereof) with a company, no matter how good their products or services are.

While AI has proven itself to be useful and full of potential, it is wiser to proceed with caution and not completely depend on it, especially when it comes to customer support. Yes, hiring human support teams can mean more expenses than a chatbot program, but while robots can automate the entire process and handle simple queries with more efficiency, they still cannot deal with problems that require a more human touch.

Finding the Right Ceramic Coatings

Types of Ceramic Coatings

Protecting the outer layers of ceramic makes a difference in how well your specific projects work as well as how long they last. If you are looking at options for extra safety, then you will want to consider ceramic coatings. There are a variety of coatings that can be used to help you get the right alternative for protection of any ceramic material so it doesn't wear away too quickly.

The ceramic coatings that are available are first divided by the type of ceramic you are using. Different textures, thicknesses and builds of the parts you are using will have specific qualities to them. The coating that you find should include a mixture of ingredients that can work with the materials and the textures that you have. Even though all of the materials are ceramic, the variety of elements can make a difference in the effectiveness of the coating.

Not only do you want to specify the type of material you are using, but should also consider the properties of the ceramic coatings. The coatings that are available each come with different thicknesses and mixtures that are used better for specific materials. More importantly, the coating is designed to protect against different types of elements. For instance, if you are working on a project that will be in the outdoors, then the protection should be against changes in the weather. If the ceramic is for a vehicle, architecture or even an artistic work, then the protective layers that you need will change.

The mixtures that are used for different pieces of ceramic not only by the needs you have for a specific project. There are also different procedures that are used to get specific results. The ceramic coatings will go through a heating or cooling process, combined with specific types of minerals or elements to make sure that you get the best protective layers. By investigating the different procedures used, you can easily help your ceramic to last for a longer time frame.

When you are working with ceramic, you want to make sure that you get the best protection. Finding the right ceramic coatings can help you to add onto the project you are using to protect against weathering and other elements. The types of coatings are divided by specific procedures, mixtures and needs. Each of these ensures that you are able to help your ceramics to last for several 

Cermet Versus Ceramic Coatings - How Do You Choose?

Ceramic coating does not include binders, like cobalt, nickel, chromium, titanium or tungsten. More complex than typical oxides, the cermet coating is usually carbide-based, bonded with a metallic. It is the addition of metal that gives the "cermet" (ceramic-metallic) unique properties.

Maybe it is improvement in mechanical toughness you need. Or better heat transfer, thermal resistance or protection from corrosion that is required. Metal binders of the cermet coating can add "synergism", performance properties not found in the ceramic coating or individual metals, alone. Here, we will take a look at the need for mechanical toughness, heat transfer or thermal resistance, and corrosion protection, using both ceramic coating and cermet coating, to see which type is best.

Let us start with toughness versus hardness. Ceramics are hard. Of course they are well known for their resistance to severe abrasion. They maintain great structural rigidity. But what about frictional applications involving higher mechanical stress? When the contacting surface is metal, not graphite, plastic or elastic polymer-based, and loads are much higher? Cermets are the obvious choice. They rub well against themselves, as well as against harder surfaces or virgin metal. Fracture toughness can be outstanding.

Today, with carbon-based "diamond like" coatings (DLC) and tungsten carbide coatings (WC/C), significant dry lubrication can be added to further resist adhesive (sliding contact) wear. That is a big advantage when you consider contacting surfaces that must resist seizure or galling.

Thermal spray and electrolytic plating are common means of applying the ceramic coating and cermet coating. But, for applications more dynamic in nature, and where surface conformance and dimensional stability is critical, physical or chemical vapor deposition processes can be best.

For heat transfer or higher thermal resistance, cermet coatings are better suited. It is their greater flexibility at the substrate interface during large, sudden fluctuations in temperature that make them the more favorable. Phase transformations using stabilizing additives, like yttrium or magnesium, can reduce the possibility of micro cracking under thermal stress.

Yet, ceramics are the clear winner for resistance to corrosion. In particular, it is the chromium-based oxides most inert, chemically.

Want more information? Get help with your surface engineering, cermet or Ceramic Coating.

Main Importance of the Marketing Mix

A marketing mix is something that is used by businesses in the present times for a wide variety of reasons. Not only does it help in the process of making a business successful but it also allows it to move towards the right direction in not only the short but the long run as well. As it is common knowledge that the mix consists of 4 Ps, these include the Product, Place, Price and Promotion. While all of these are different from each other quite significantly, it is safe to say that they have equal importance at all times. One cannot undermine the importance of having a good product to sell just because they have found a reasonably good market to sell it in. similarly, the pricing needs to be worth the product and over charging as well as under charging causes excessive losses to the business. This mix has been specifically created in order to use all these elements for the purpose of achieving goals as well as objectives in the near future. More and more companies can be seen to be using this mix as it surely allows them to fulfill all of their goals and to eventually acquire a huge amount of success later on. Marketing executives are amongst the highest paid employees in any organization and rightly so since they are actually the horses on the cart that have responsibility to drag it all.

Product, Price, Place & Promotion

The first part of the marketing mix focuses on the product. This includes the quality, packaging, appearance, functionality, durability, reliability as well as specifications of the product. These must be taken into consideration thoroughly in order to make the product a success. Price is another thing which is very essential and the right price must be suggested for a product in order for it to capture the attention of customers immediately. Similarly, the place element is where businesses have to decide the mode of distribution and this includes the wholesales, agents, retailers as well as distributors. Lastly, the element of promotion is used for the purpose for advertising, public relations, direct mail and all other things which can help customers know everything there is about the product.

Market Share

On the other hand, establishing and then implementing a marketing mix which is effective is likely to become successful and that allows the business to reach the heights of success in a short period of time. Due to this fact, a business is likely to end up acquiring an increased amount of market share and that is just going to grow further immensely in the near future. Hence, it is important for the mix to be accurate and this can be done by considering the needs of the customers and most importantly, by conducting both primary and secondary market research in the first place. In the today’s cut throat competition, no one lets the other business or party take away what they consider as their fair share of a market and they tackle with the competition very aggressively. The marketing mix strategies can indicate very clearly the intentions of one organization for another to make arrangements in accordance with those.

Diminishing Competition

The marketing mix also helps a business to be aware of its competition and it is through this very mix that the very competition can be eliminated in a short period of time. The market contains a wide range of many other rivals that can affect the image as well as the sales of a business but through an effective mix, the competition can surely be toppled soon. 

An article by Dougles Chan, Digital Marketing Singapore Guru. He writes articles on recruitment agency, recruitment business, digital marketing, advanced SEO tips, AWS consulting partner & AWS cloud partners.

Most Common Myths about Entrepreneurship Exposed

Entrepreneurs have the most prolific and well respected placement in the domain of modern business. According to some experts, getting involved in entrepreneurship is one of the top wishes of most of the folks. After all, one will hardly find any person who does not want to give orders like a boss, no less than once in the whole lifetime. However, there are so many people who dillydallied to commence their very own business. It primarily happens due to the misconceptions about the entrepreneur ideas. Some of the most common myths regarding entrepreneurship are debunked here.

Entrepreneurship’s Extremely Easy

 When laymen or novice businessmen take a look at young entrepreneurs who are successful in the field and making loads of money, they start to believe that entrepreneurship is nothing but a piece of cake. However, what they forget to see are tens and thousands of hard knocks they have endured. You are absolutely wrong, if one accepts it as true that a successful eatery that has loads of customers runs merely because of cool environment, scrumptious food and skilled master chefs.

Unquestionably, all these aforementioned things have a significance of their own. But there are quite a few other factors too, which turn a mediocre restaurant into an outstanding dining spot. These factors include systemization, human resource, R&D, training, advertisement and above all firm entrepreneur ideas. The challenge of entrepreneurship might look extremely effortless at first glance, but the truth is absolutely different.

Success Rate is Low

According to the statistics, almost ninety-percent of the businesses do not manage to sustain in the five years after their inauguration. If one refers to these statistical figures, then it is quite easy to state that the rate of success for the singapore entrepreneurs is not very high. However, statistics and mere figures can never decide your success or failure. As aforementioned, statistics are nothing more than dead numbers and they have no influence in making anyone a winner or loser. Bear in mind, what makes entrepreneurs unbeaten is their performance and determination, not probabilities or stats.

The main reason in most cases is the lack or deficiency of capital. Big businesses have a great proportion of being successful even if they are found to be involved in scandalous and illegal activities. In the grey area of market, money is essential for buying one’s way out of trouble when needed. Small entrepreneurs have a great disadvantage of not being able to spend as much as they would like to make sure their business’s route to success is undisturbed. Still, it is unfair to say that one should not give a shot to their business venture.

High Level of Risk Involved

If risk is defined as “not having any idea about the future”, then it is not possible to find any job or any business which is absolutely risk free. Even crossing road, driving a car and eating up fish balls is a risky business. Therefore, it is certainly not possible to eliminate the element of risk on the whole. However, it can be diminished to a great degree, if young entrepreneurs educate their selves in a right way. So that, they would be able to foresee any potential crisis and take the essential steps before it actually appears.  

The reduction of overall risk is highly significant for the Singapore entrepreneurs to be successful. Aside from having good anticipation skills and adequate knowledge, following the footmarks of those experts who have already gone through this situation will be helpful too. Obviously, the secrets behind the success are not shared by anyone. But considering the general facts and figures will assist one a lot as well.

An article by Dougles Chan, SEO Singapore Master | Digital Marketing Singapore Guru. He writes articles on recruitment agency, recruitment business, digital marketing, advanced SEO tips, AWS consulting partner,  AWS cloud partners, Microsoft reseller & Microsoft partner Singapore.

Diamond Coating and Glass Coating

Diamond is the hardest and the most wear resistant material known. Diamond is expensive hence it is unreasonably expensive to have the whole material made fully from Diamond. It is therefore applied as coatings to other materials that could benefit from some of its vast properties. On the other hand, glass coating is made to improve the optical and energy transmission properties of materials. Glass coating is sometimes used for aesthetic properties only.

Diamond Coating

Diamond is the hardest material known. It has a low coefficient of friction as compared to other cutting instruments and has the highest thermal conductivity than any other material. This combination of properties makes diamond the best material for many cutting, wear, and tribological applications when used for surfacing materials. Diamond coating is used in combination with other materials (Composite Diamond Coating, CDC).

Composite Diamond Coating is a unique coating with ultra-fine diamond particles contained within hard electroless nickel metal with numerous benefits including:

1.    Exceptional wear resistance

2.    Excellent hardness

3.    Enhanced corrosion resistance

4.    Perfect conformity to complex geometries including non-line-sight applications

5.    Increased thermal transfer

6.    Applicability to all common metals and alloys

7.    Coverage of entire surfaces or selected critical areas

These features allow increased lifetime and minimize maintenance-related downtime due to the replacement of high wear parts. In addition, any process parts enhanced by Composite Diamond Coating will produce more consistent product over an extended period of time. The presence of this unique coating may also allow new materials with other performance or cost advantages to be utilized.

Glass Coating

Most glass products would not have the properties that make them so useful without coatings. Application of coatings is an essential part of glass manufacturing. For attaining thin-film coatings compliant with the highest quality standards the process gas system must be capable of providing superior layer uniformities. Superior layer uniformity, high yields and reduced cost of ownership are among the demands of the Glass Coating Industry. By controlling individually process gas segments, film thickness uniformity improvements are achieved.

Glass coating has several applications:

1.    Automotive glass (windshields, sidelights, conductive)

2.    Architectural (exterior spandrel, speciality glass)

3.    Appliance (oven, microwave, etc)

4.    Container (glass beverage and cosmetic decorative inks and coatings)

5.    Decoration (gold and precious metals for glass and ceramics)

Summary

The potential for this revolutionary new material is very exciting. Its range of applications extends from reducing the cost of products to new applications which take advantage of its chemical inertness, making them a possible next generation of compact high-performance materials. Anyone who works with materials may find benefit in applying them to solve the emerging materials problems.